Marketing

AluK has won the award for the Best Overall Marketing campaign at the FIT Show – a massive endorsement for the ‘Upgrade Your System’ message that underpinned AluK’s stand and overall presence at the...

Listers has created a new door designer tool for its Gallery44 Composite Door Range. “It’s a plug-and-play solution for our customers, so there are no big development costs,” said Listers’ Managing Director Roy Frost. “Installers can...

Eurocell says it has doubled its digital investment with the launch of a new website with new features designed with a ‘customer-centric focus’. The new website is aimed grow its brand awareness and online presence,...

timber window and door manufacturer Gowercroft Joinery is teaming up with ‘Made in Britain’, the campaign group set up to support  British manufacturers, encourage sustainable growth and help consumers, buyers and specifiers identify genuinely UK-made products. Managing director Andrew Madge...

Sales leads for single composite doors increased by 38% year-on-year at the beginning of 2024, according to Leads 2 Trade. Co-founder and director Andy Royle attributed the rise the rise to more homeowners wanting to...

Made for Trade has unveiled a branding transformation for its Korniche product line ahead of the launch of a major new addition to the range. The Billingham-based company says the move will also take the...

The Residence Collection has created a 360-degree virtual tour of its showroom, with information points, video links and Pinterest pins for each system as well as views of the entire product range. The facility, developed...

Glazing Vault has added the option of an online shop which installers can purchase as a fully functioning e-commerce website or as an upgrade to their existing site. Account Manager Katie Phillips said: “Adding an...

Framexpress has hosted its first Social Media Workshop, a new support function for its Club Framexpress customers. The Telford-based fabricator, working in partnership with marketing agency Balls2 Marketing, welcomed over 15 of its customers for...

Coastal Group has launched a series of how-to videos, explaining how external hardware suffers from the elements and demonstrating how to overcome them. “Wherever your doors are installed, they will endure some sort of ‘attack’...