FIT Show organisers say pre-registration for the 2021 event is at a record high with well over double the numbers of visitors for the same period at the last show.

Four months ahead of the twice-postponed September date, registrations now stand at 130% more than the equivalent for the 2019 event.

Event director Nickie West said: “Our visitor pre registration data is a key indicator that people are ready to get back to face-to-face business, but, most importantly, that they are ready to get back to FIT Show.

“After a very difficult year, it’s time to dust ourselves off, get back out there and build back stronger. We are pulling out all of the stops to ensure that FIT Show delivers a safe and successful platform for our industry to get back to doing what it does best.”

The announcement follows the easing of lockdown restrictions across the UK, with the country entering the penultimate phase of the UK Government’s ‘roadmap to recovery’, which is on track to culminate with the lifting of all restrictions from June 21st.

FIT Show will return to the NEC Birmingham from Sunday September 26 – 28, 2021. The event, which is free to attend, will see over 200 brands from the home improvement industry. 

Nickie added: “The new Sunday opening is a further opportunity for visitors to attend the show without the need to take time off the tools or out from the office by making a weekend visit. The uplift in early pre registration data has been positively impacted by this.

“For many, FIT Show is the first opportunity to see, touch and compare the latest products on the market side-by-side. Our exhibitors are already reporting that there will be more new products and innovations on display than any previous FIT Show. It’s an exciting time for the whole industry as we work towards reconnecting face-to-face.

“We’ve got so much to look forward to, and with the Government’s new ‘super deduction’ allowing companies to benefit from huge tax savings on new plant and machinery assets, there are more reasons than ever to visit FIT Show and make those all important purchases.”

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