Cornwall Glass & Glazing, the glazing and retail arm of the Cornwall Group, aims to further develop its national brand while growing its online presence with the launch of its stand at the National Self Build & Renovation Centre (NSBRC) in Swindon.
Managing director Paul Garrard said: “We are always looking for new marketing opportunities, and we are interested in getting our products and services in front of homeowners in particular who are embarking on building projects.
“We had exhausted most of the Grand Design-style magazines, and had limited success. But when we started looking at the self-build titles, we found references to the NSBRC in Swindon, which immediately sparked our interest.”
The NSBRC is said to be the UK’s only permanent venue for independent homebuilding advice and support. Established in 2007, and employee-owned since 2014, it has helped almost a quarter of a million visitors build homes or extend and improve existing properties.
Exhibitors take stand space like they would do in familiar exhibitions like the FIT Show or Ecobuild, but they are committed to longer timescales. Stand space is calculated according to a company’s needs, but it doesn’t need to be permanently manned.
“When we visited the NSBRC, we quickly saw that it is the sort of place that would support our marketing campaigns,” Paul added “And we would be able to have the passive representation without the staffing challenges.”
