Veka is promising a ‘substantial stand and significant brand presence’ at the FIT Show next year as well as sponsoring the VIP Lounge and the FIT Show TV feature.
Outgoing managing director Dave Jones says the appearance is in keeping with the company’s commitment to personal relationships with customers.
“We’ve always had that association of going to live exhibitions whether it’s Fensterbau, whether it’s Glassex or whether it’s the FIT Show,” he said.
“It’s great, a place where we can network and visitors can see the product, touch and feel it and so it’s the complete package from our point of view.”
Neil Evans, who takes over from Dave in January added:“ We will exhibit product but more importantly it’s the social element. We saw that the last time at the FIT Show. The vast majority of our customers wanted to come and talk, to come and socialise, to continue to build relationships and that is what we plan to focus on.”
FIT Show event director Nickie West said: “We have been chomping at the bit to announce that Veka will, not only be exhibiting at FIT Show 21, but will have a significant brand presence across the show, including their sponsorship of our revamped VIP lounge.
“I cannot thank the industry enough for their unwavering support for its flagship event. To add Veka to our ever expanding and exciting line-up for FIT Show 2021 is a further sign that the market is more ready than ever to reconnect with the industry face-to-face at FIT Show next May.”