Comp Door, a G-22 Product of the Year finalist has become a key launch partner for Business Micros new Touch online software platform.
The Staffordshire-based fabricator is one of the first in the UK to have Touch fully integrated right across its operation, with design, quoting and ordering all now linked directly to its Evolution manufacturing and EvoNET business management software.
Richie Thornton, head of operations for Touch, said: “Comp Door has become a perfect showcase for what the end-to-end Touch platform can do. All the current features within the software are fully operational and they’re really helping Comp Door optimise their own and their customers’ efficiency. As well as the automated ordering linked to Comp Door’s internal sales processing, there is a Dealer Network lead generation function with a Home Visualiser tool which is already generating warm retail enquiries for installers.
“There is also shared access via Touch to the Comp Door resource centre, packed with downloadable sales and technical literature, videos and photos, and even an automated tool for sharing news online.
“For installers who set up an online account with Comp Door, there is the option to create personalised, professional looking paperwork which they can use to simply overbrand and uplift the quote generated from within Touch Portal and send direct to homeowners. This effectively works like a mini-CRM system for them as well, because they can track, store and edit their quotes 24/7 from any mobile device.”
David Massey, Comp Door’s head of IT, says that the timing of the Touch Portal roll out was perfect for the business, which only opened the doors of its brand new 46,000 sq ft factory back in March. He said: “We’re manufacturing what we think is the most advanced composite door on the market, so it makes sense that we would align with the newest and most advanced online pricing solution, and that is Touch.
He added: “We’ve getting great feedback from our trade customer base about how intuitive they find the Portal to use and especially the advantages of having a dynamic, interactive image of the door – something which other configurators don’t offer. This, along with the advanced Home Visualiser feature, allows them to give the homeowner a much truer representation of the final product which they can present on screen and in their personalised quote – and that is helping them to win business.”
