Swindon-based Garden of Eden, one of Sheerline’s original fabricator launch partners, has added the new Index Bi-fold to its range, which means the company now carries every Sheerline window and door product available.
The purpose of this is two-fold; to increase customer choice and ensure the business maintains its competitive edge. Since carrying the innovative aluminium range, Garden of Eden has achieved steady business growth, with aluminium now accounting for almost half of all sales.
Garden of Eden took the strategic decision to start fabricating and selling Sheerline’s products as soon as they were available. They had previously adopted other window and door systems developed by Sheerline’s founder, Roger Hartshorn.
Based on this experience, Martin, Terry, and Helen Henly, Directors, felt the new Sheerline range would be forward-thinking, offer exceptional performance, and look fantastic. During the partnership, this has been proven alongside other advantages that make business sense.
Martin commented: “When we deal with Sheerline, there’s a real family feel and personal service. We aren’t simply a number. I know that if I need to speak to someone I can, so things get sorted out if you’ve got a problem or need a hand with something. If you urgently need something you’ve forgotten to order, they’ll do what they can.”
“But it’s not just the service. When we speak to customers about Sheerline, there are three key things we tell them. First, the low U-values and the fact we can prove these values with evidence – not all companies can do this, second, we explain the quality behind the products as we make them in-house, and third, we explain everything is British made and the aluminium is UK-sourced too,” he added.
Tony Basile, Sheerline’s National Sales Director, said: “Martin and the team have been with us since day one, which makes the growth they’ve achieved even more fantastic. They’re a huge champion of ours and we’re proud to support them in any way we can. We look forward to many more years working together,” he added.
