Liniar has joined the Investors in Community platform, which connects businesses with charities and good causes in their local areas.
Investors in Community has helped facilitate hundreds of measurable volunteering hours, donations, and fundraising projects by firms across the country. The platform already supports the likes of Specsavers, Balfour Beatty and the East Midlands Chamber of Commerce with their CSR activity.
The team at Liniar will be using the Investors in Community platform to find charities and organisations to jointly support while also offering volunteering help to good causes. Group Managing Director Martin Thurley explained: “During the last 12 months, Liniar has made a positive difference to many lives – you could say it’s in our DNA to do the right thing, and COVID-19 really highlighted this to us all.
“We see the Investors in Community platform as a streamlined way to expand the support we can offer as a business – we were particularly drawn to the way the charities receive 100% of any fundraising money. Our team will be able to find volunteering opportunities and other ways to ‘give back’ and the platform also offers the means for us all to measure and track the impact of our CSR activity.”
Group Marketing Director Sue Davenport added: “Investors in Community has been straightforward to implement and the team there have been very supportive in helping us to roll it out. We’ve already provided financial donations and support to two smaller charities who have seen a reduction in fundraising activities, as well as collecting items for food banks – our latest initiative is collecting Easter eggs for children who may not otherwise receive one – and it’s great to see the results of our efforts going straight to those who need our support.”