Deceuninck is hoping for a second trophy in succession with a nomination for the Sustainability Initiative of the Year in the G23 Awards, as well as being shortlisted in the Promotional Campaign of the Year category.
The company claimed the Sustainability Initiative of the Year at G22 in recognition of the commitments it has made to lower its operational impact on the environment through the corporate carbon reduction scheme, Science Based Targets. Since then, it has lowered the carbon footprint of its operations by 21% compared to its 2021 baseline.
Managing Director Rob McGlennon said: “Sustainability and the journey to Net Zero will define our sector for the next decade. We are working hard to lower our carbon footprint and to lessen the impact of our business, while also investing in the creation of tools, which support Deceuninck fabricators in doing the same.
“This includes giving fabricators and installers the marketing and lead generation tools to convert a track record on sustainability into a commercial advantage.”
Deceuninck’s lead on sustainability includes sustainability brochures; website content and social posts; sustainability explainer videos; presentations and point of sale tools; segmented across b2b and b2c audiences, forming the foundation of its entry in this years’ Promotional Campaign of the Year category.
Rob concluded: “Sustainability is fast becoming a prerequisite for growth and profitability.
“We are committed to making sure our customers are part of that journey, something which we are delighted has been recognised in our finalist status across two categories at this year’s awards.”
