Crystal-Direct has signed with Toolstation to supply windows and doors through the 550-store group’s website.
The Duraflex fabricator will offer around 200 window options and 80 doors and roof windows via a newly created ‘department’ on the Toolstation website, with further plans to add a range of composite doors.
The move will further extend the reach of Crystal-Direct, which in 2021 announced a deal with B&Q alongside its existing business via the retailer’s Kingsfisher stablemate Screwfix https://www.the-glazine.com/?p=3256 .
Crystal-Direct commercial director Kevin Morgan said of the latest deal: “It’s fantastic to have been chosen by Toolstation to facilitate their desire to provide its customers with windows and doors. We have seen a growing appetite for more and more retailers and builders’ merchants to expand their range of products online using Drop Ship Vending (DSV). The growth of platforms such as Virtual Stock and Market Places generally is a fantastic indication of the sector’s continuing confidence, and desire to play its part in the country’s economic recovery – which in our case is also linked to energy saving and heat retention.”
Toolstation category manager Monica Cleere replied: “We are delighted to be working closely with Crystal-Direct who have a proven track record for delivering excellent products and services. This continues Toolstation’s mission of expand the depth of our product range and continuing to give customers plenty of choice at great value.”
