Saint-Gobain Glass will focus on ‘How to maximise sales opportunities by having different conversation about the comfort benefits of glass’ at the FIT Show.

Its Planitherm Comfort range is used in the door and window industry, and provides solutions including energy efficiency, noise reduction, reduced overheating, enhanced security and furniture fade protection.

Marketing Director Michael Butterick said: “Glass will typically make up 70% of a window, and plays a big part in maximising comfort within a property – but it’s important to choose the right glass based on your customers’ requirements and budget.

“There’s a huge opportunity for fabricators and installers to enhance their customer experience, improve profit margins and differentiate their business by offering more choice to consumers who are very often willing to pay for high-performance windows and doors that help them to achieve a more comfortable home.”

Saint-Gobain Glass will be on stand R42, in Hall 9.

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