Sheerline has announced the promotion of Tony Basile to sales director and the appointment of George Esler to area sales manager with responsibility for the north.

Tony, who has worked for Garnalex CEO Roger Hartshorn since 1991 at Eurocell, Liniar, and now Sheerline, said: “As we grow, the intention is to expand the team and make sure we continue to give our fabricator network the continued high level of support and guidance they have become accustomed to. We want to make sure that all our fabricators feel wanted, needed, and respected.”

George previously worked for Window Ware as an area sales manager.

Roger Hartshorn said: “The strategic decisions we are making now will take our business to the next level. We’re putting the right people in the right positions to help us improve our systems while maintaining our efficiency.”

“It is a pleasure to work with such a dedicated, hardworking, and knowledgeable team and I look forward to seeing our strategic vision come to fruition.”

www.sheerline.com

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