VinylPlus this week officially launched VinylPlus 2030, the next ten-year Commitment of the European PVC industry to sustainable development, as well as celebrating its achievements so far.
Reflecting on two decades of leadership in sustainability and the circular economy, Managing Director Brigitte Dero said: “As a united European PVC industry, we accomplished a lot. While we have much to be proud of, we know that these achievements are only milestones on the road to a sustainable future.”
Participants from 44 countries at the hybrid live and online event, heard that the next 10-year Commitment of the PVC value chain identifies three ‘pathways’: Scaling up PVC value chain circularity; Advancing towards carbon neutrality and minimising our environmental footprint; and Building global coalitions and partnering for the SDGs. They heard: “The three pathways encompass twelve key action areas and 39 targets that outline concrete steps to be taken by the European PVC industry to continue improving the sustainability performance of PVC.”
Myriam Tryjefaczka, on behalf of the converter VinylPlus partners, replied: “More than ever, in the context of acute environmental and climate crises, collaboration is crucial in the PVC value chain to accelerate the shift towards a Circular Economy and support climate change mitigation. The VinylPlus 2030 Commitment dedicates investments in technical projects for developing reverse logistics and recycling technologies. This will contribute to the VinylPlus objective of reaching 1 million tonnes of PVC recycled per year by 2030 in Europe, in line with the ambitions of the Circular Plastics Alliance, while contributing to the European Green Deal objectives.”
