Andrew Charlesworth, previously technical director for Kömmerling in the UK, has been promoted to Director Global Category Management – WarmCore.
This newly-created role marks a renewed focus by the company on the aluminium/PVC hybrid system, which will also include a new range of literature for the windows, patio and bi-folding doors with POS materials to follow soon. A new website is being built for the range and a dedicated social media platform is to be launched at Fensterbau. From a UK perspective, there will also be an integrated advertising and direct marketing campaign starting next month.
Andrew Charlesworth said: “This is a hugely exciting and important role for Kömmerling and profine. While I will have an international perspective for WarmCore, I do believe that 2024 will be pivotal for this product platform in the UK as we look to ignite considerable interest from existing Kömmerling customers and also those from the wider aluminium sector.”
WarmCore windows can achieve 1.3 (W/m2K) double glazed and down to 0.80 (W/m2K) triple glazed as standard with 44mm units. Residential, double, patio and bi-folding doors also provide thermal insulating properties of 1.4 (W/m2K) double glazed and down to 1.0 (W/m2K) triple glazed, again as standard with 44mm units.
