New collection
31st January 2017

DECEUNINCK has announced the formation of The Heritage Window Collection, based on an extension of its existing Heritage profiles with new features and colours as well as additional marketing support.

Deceuninck’s Rob McGlennon said: “We believe The Heritage Collection will be the most talked about brand in 2017. We say that for good reason. Customers who have already had a sneak preview of the collection which comprises heritage flush, sculptured and chamfered sash windows and doors, have been blown away.

“We all know that selling in the retail arena is about creating desire and demand so that’s why we’ve invested as much time and energy into the marketing support for Heritage as we have into the technical aspects and styling of the doors and windows themselves. With Deceuninck, #bestinclass product quality is a given, and the rest comes down to igniting the imagination and vision of homeowners. Our innovative marketing has been designed to do just this.

He added that Heritage Collection customers will have access to a dedicated website (www.heritagewindowcollection.co.uk), a 44-page colour lifestyle brochure in both print and PDF format, a comprehensive image library, technical documentation, bespoke showroom display stands and roll up banners, personalised mailers and drop cards, colour swatch books and finally, registered installer packages including logos, weatherproof stickers, banners, presenter, easy peel window/ glass labels and bone china Heritage Collection mugs.

He continued: “We believe this collection is one of the most exciting and innovative ranges to hit the market for many years, and we want to share it with customers and non-customers alike.”

Contact: Carol Hearn, 01249 816969