Staff training
31st January 2012

Sales representatives from the Conservatory Outlet Network of Dealers will this year benefit from a comprehensive programme of retail sales training, funded by the Wakefield-based fabricator.

The seven-day course will be delivered by Paul Clifton of Masterclass Sales Training who sold on the frontline for over 10 years, achieving an 82% sit-to-sale conversion rate during this time. He consequently went on to set up his own training and consultancy business and is also the author of ‘What Master Salesmen Know That Average Salesmen Don’t!’

Paul has been commissioned by Conservatory Outlet to provide sales training to around 100 retail sales consultants employed by the various Conservatory Outlet dealers in England, Scotland and Wales.

The aim of the sales training is to help individual sales representatives and sales teams as a whole to increase their conversion rates, and is just one of the ways Conservatory Outlet supports its customers; many of the leads that these sales representatives appoint are generated by the websites that Conservatory Outlet provides to its dealers, free of charge, when they join the network.

Sessions for northern-based Conservatory Outlet dealers will be held at the Warrington branch of network member, Clearview Home Improvements; Conservatory Outlet’s profile supplier, Synseal Extrusions, will host the sales training for dealers in and around the Midlands; and those in the South will attend sessions at Hazlemere Window Company, the Conservatory Outlet dealer in High Wycombe.

A one-day introductory session will be followed by six masterclasses spread across six months. This will enable attendees to put into practice what they have learned at each stage of the training programme. The content of the sessions is geared towards further improving the methods of experienced and already successful sales consultants and is therefore ideally suited to those working for a Conservatory Outlet dealer.

“Creating a more skilled and motivated workforce will benefit the individual, the dealer that employs them and ultimately Conservatory Outlet,” said Greg Kane, sales director of Conservatory Outlet.

01924 434416
www.conservatoryoutletdealers.co.uk