Online ordering now over half
28th July 2015

More than half the orders placed with EMPLAS are now done online using its Customer Portal, says the company, after figures show ‘phenomenal’ growth in internet ordering in the last six months.

More surprising, records also show the majority of those who use the portal do it and the end of the working day or even into the evening.

Ryan Johnson, Managing Director, Emplas said: “There is always still someone at the end of a phone line for anyone who wants to chat their order through before placement, or  to place an order by phone but we have seen really phenomenal growth in online ordering in the past six months.

“It delivers new flexibility outside of ‘normal’ office hours, giving our customers time to focus on sales, without having to get back to the office to make sure they get their order in before the close of the day – they can order 24/7.”

Emplas launched its online ordering system and Window Designer in 2013 and its new Door Designer earlier this year.
The portal gives instant access to an online ordering portal which allows them to input a specification, choose glass, hardware and furniture and then automatically applies their discounts, to provide an instant quote. Where an order is placed installers get an immediate Order Acknowledgement.

Ryan concluded: “The way that we and our customers interface has and is changing and its driving new flexibility in the service we offer to them.

“But through the insight we have gained through our own retail business, T&K, we are also looking at how we can enhance the way that we and our customers engage with the end-user. We have a project on the horizon that we genuinely believe will revolutionise the way that the industry sells and we’ll be sharing that with our customers very shortly.”

www.emplas.co.uk