Weekly Email News for the Glass, Glazing & Fenestration Industries

Essex, Kent, Tokyo: Pioner sells conervatories to the land of the rising sun
28th February 2012

Pioneer Trading is expanding its burgeoning sales area further East. However, although the company includes customers in Ipswich and Clacton, the Chelmsford-based trade fabricator now includes the likes of Tokyo and Osaka in its reach.

Adding to healthy repeat sales secured in France Pioneer has shipped a container of conservatories to Japan, following a lead generated through the company’s web site. Pioneer’s MD Danny Williams in understandably delighted: “Of course I would like to say that Pioneer’s sophisticated world-wide marketing and extensive overseas contacts has secured this sale, which includes seven conservatories in what we hope will be just a first order. But the truth is it’s another nice order converted from a lead through our web site.

“Where I do believe that we succeed is in our flexibility regarding product specification and willingness to work with customers to ship the order to anywhere in the world.”

The conservatories have been designed to be interchangeable thus allowing the Japanese installers to configure the parts in a range of styles and sizes. As yet however, the ultimate destination for the conservatories is unknown. “We would love to find out where these conservatories are being installed,” says Danny. “I would like to imagine them alongside a beautiful Japanese garden with a small bridge and bonsai trees but it’s probably a reproduction of a British semi for a homesick ex-pat. We are doing our best to find out but in the meantime, it’s very nice order thank you.”

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