New ID
27th February 2018

Era has unveiled a brand new corporate identity incorporating the ‘Total Security’ strapline.

Head of marketing Tania Tams said: “The new logo reflects our commitment to Era’s ‘Total Security’ concept, which covers our traditional product range as well as our exciting smart home products.

“We have a confident approach to the market and a desire to work more collaboratively with our customers. As such, we will be adopting a more fluid approach to logo usage, giving customers the freedom to use our resources, including the logo and imagery.”

The new identity will be rolled out across Era’s range, including packaging, merchandising and other ‘collatEral’ during the coming months.

www.Eraeverywhere.com