New doors bring growth
25th August 2015

Trade fabricator MODPLAN reports composite and bi-fold door sales have shown significant growth since launching the new Veka door systems earlier this year.

Composite door sales are up 23% year on year while bi-fold sales are up 39%. The increases reflect the quality of the Bowater Duo composite door and the Veka Imagine bi-fold, according to Sales Manager Chris Reeks.

He explained: “The majority of homeowners now ask for a composite door by name. The new Bowater Duo, in particular, has greater benefits than a standard composite door, such as a thicker slab for better thermal efficiency and a double rebate for better acoustic insulation. Our customers know that this is a great option to offer their own customers and sales are up as a result.”

One such customer, Alphaplas in Saltash, have really bought into the new product range, designing its showroom to incorporate the Bowater Duo range from Modplan. The specific displays include marketing materials to promote the product and provide homeowners with all the information they need. Phil Penprase of the double glazing retailer said: “We had ideas for specific displays incorporating the Duo range, and we’ve worked closely with Modplan and Bowater to help bring these ideas to life.”

Modplan’s other new recruit, with sales exceeding target every month, is the Veka Imagine Bi-folding door. As well as bringing ‘the outside inside’, the product can act as a doorway from the conservatory into other rooms with low level threshold options including a room divider.

www.modplan.co.uk