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Fast track to sponsorship
23rd June 2015

SLIDERS UK has become main sponsor of British Superbike championship contender David Haire and his 200mph Ducati 119r Panigale for the 2015 season.

The fabricator’s brand will grace some of Britain’s most famous circuits including Brands Hatch, Silverston and Donnington Park. The championship also takes in the 100,000 capacity TT Assen circuit, the Dutch ‘cathedral’ of motorcycle racing.

Sliders UK Director Mike Spain said: “I’m a superbike enthusiast and I was lucky enough to meet David at the Isle of Mann TT in 2014. He was looking for sponsorship for the 2015 season and it seemed a fantastic opportunity for us to get our brand out there in one of the World’s leading motorcycle championships.”

The 12 stage 2015 British Superbike Championship season began at Donnington Park in April and will culminate in a race at Brands Hatch on October 18.

With costs running at £2,000 per race and £30,000 per year, Haire said that sponsorship played a critical part in the success of the racing season.

He added: “The link with such a well-respected company has been fantastic. The partnership with Sliders UK has been a perfect opportunity to build my racing career but also for Sliders UK to establish its brand in the Superbike arena.”

sales@sliders-uk.com

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