Increased leads?
Leads2Trade has joined forces with fellow lead generator and price comparison website Local Quoter in a bid to increase the volume of leads available to Leads2Trade network members.
Andy Royle, sales director of Leads2Trade said: “Leads2Trade and Local Quoter have developed a strong relationship over the years and it was clear a partnership would be beneficial for both companies and our customers. Aside from generating sales lead opportunities from our own 200 plus portfolio of ‘Trusted Local Supplier’ websites, we can now filter leads via Local Quoter and their associated websites and the end result is a much higher volume of double qualified prospects for our network members.”
Like Leads2Trade, Local Quoter generates home improvement leads via the internet before passing them on to tradesmen to follow up. For instance, a homeowner searching for PVC-U windows through an internet search engine may encounter a highly ranked Local Quoter website and enter their details.
Rather than selling these leads on, Local Quoter will now transfer all enquiries straight to Leads2Trade who will then immediately double-qualify them via their in-house call centre. If the lead meets Leads2Trade’s strict qualification criteria, it will be distributed to network members in the relevant region.
“While the economic situation is far from rosy, we have actually seen an increase in the number of home improvement leads over the last 12 months,” Andy said. “The emerging solar panel market has had a big say in this, thanks largely to the government feed-in tariff which means homeowners can actually save money by having the panels installed. We are generating a significant number of solar enquiries alongside our core offering of window, door and conservatory leads and as a result we are beginning to supply a growing number of solar panel installers.”
Picture: Les Styles, director of Local Quoter (left) and Andy Royle, sales director of Leads2Trade (right).
