Satisfied customers
Hemel Hempstead installer Outlook Windows said that in over 60% of the work it has won, membership of the Double Glazing and Conservatory Ombudsman Scheme (DGCOS) clinched the deal.
Customers complete a satisfaction questionnaire on completion of a job, and analysis of the feedback in the last eight months showed this figure.
Outlook Windows claims not to use high-pressure sales tactics and most of its business comes from recommendations. When Director Colin Welling visits a potential customer he simply hands them the DGCOS information pack. “We are a very professional established company,” Colin said, “and we are keen to maintain our reputation; we simply direct customers to www.dgcos.org.uk and ask them to call to check our credentials.
“In fact, we recently completed a job for a customer in Eddlesborough. It was a 60s bungalow and we fitted new doors and a couple of ‘A’ rated windows. The customer knew what he wanted – high quality workmanship and energy efficient, environmentally friendly products. He was a retired joiner and he demanded high standards – I could tell from the work he’d done in his house he was meticulous. He’d done some research and decided he would only give the job to a DGCOS member as he knew he would be protected and the company would be reputable and reliable.”
