Weekly Email News for the Glass, Glazing & Fenestration Industries

Reintroduction of TS Collection with a new brochure
13th January 2015

Tradesmith, trade fabricators of windows, doors and conservatories is marking 22 years in business by rewarding its loyal customers with a brand new retail brochure for homeowners.

The glossy catalogue displays the range of products that make up Tradesmith's TS Collection brand, fabricated using the renowned Halo profile from The VEKA UK Group.

As a Halo Approved Fabricator, Tradesmith produces frames for a host of installers, ensuring their homeowner clients receive top quality products that deliver the excellent thermal, noise reduction and security performance expected of a VEKA UK Group company.

Colin Torley, Sales and Marketing Director for The VEKA UK Group commented: “Discerning homeowners will love Tradesmith's beautiful new TS Collection brochure. The previous version had already proved its worth over several successful years and we're delighted that Halo remains the primary ingredient in its winning recipe.

“From our industry-leading products through to the images of Halo installations used in the brochure, Tradesmith have proactively created a very marketable brand in the TS Collection – bringing it loyal, repeat business and providing its customers with a great tool with which to engage its customers.”

With the TS Collection, homeowners can opt for products fabricated with their choice of Halo's three profiles – System 10, Rustique or FlushSash – respectively offering contemporary, classic or traditional looks to complement the style of virtually any home. FlushSash's emulation of traditional timber frames opens up the heritage and restoration markets to Halo installers, even satisfying the stringent aesthetic requirements for building in protected conservation areas.

Tradesmith's Marketing Director, Mark Hutchinson explains the company's continuing commitment to Halo, having worked with the brand throughout its history: “The Tradesmith business sprang from an engineering background, which was a key factor in taking on Halo systems as they have a similar pedigree. Excellent, engineered products from Halo, along with our mutual commitment to first-class customer service, have been critical to the growth and ongoing success of the business.”

Mark continues “The new brochure demonstrates how we have continued to expand our offering, including the new and well-received The Sussex range of fully fabricated and authentic-looking entrance doors. Available in a choice of 18 colours from the Variations suite, The Sussex ensures there's a door for everyone’s liking.”

Already planning the introduction of three more new and exciting products in 2015, Mark goes on to say: “It's now just three years until our 25th anniversary and, with Halo’s continued support, I can see exciting times ahead - not only for Tradesmith but, more importantly, our customers and homeowners”.

Colin concludes: “Tradesmith's TS Collection wholeheartedly adopts Halo profile to offer a suite of products that could easily re-glaze an entire home in beautiful, consistent style. This latest brochure is a fine example of a fabricator maximising the advantages of producing Halo-based products through the simple but clever use of marketing and we applaud Tradesmith for it.”


www.halo-uk.com

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