G12 Awards Provide Opportunities For Brand Exposure
12th June 2012
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Over the last few years the G-Awards have grown in status and have long been an established event in the glass and glazing calendar. Last year the G-Awards Presentation & Gala Dinner reached new heights by moving to one of the UK’s most prestigious hotels – the Hilton on Park Lane in London. That event was universally judged to have been one of the best Gala Dinners in the history of the event, but of course it is just the culmination of the G-Awards process that involves a high-profile marketing campaign.
The G-Awards attracts a high level of entries year-on-year and the G11 Awards Presentation & Gala Dinner was attended by over 550 guests for a magnificent night in central London. The status of the G-Awards as one of the most important events of the year is underlined by the leading companies that take advantage of the branding opportunities that the G-Awards offer. This year is no exception with sponsorship packages signed up by main event sponsors FENSA, FIT Show, the Glass & Glazing Federation, Grouphomesafe, Glassolutions, SGG Planitherm and VEKA. In addition, other branding opportunities have been signed up by Bohle, Quickslide, Brouha Marketing, Edgetech, Lister Trade Frames, with the Thermoseal Group and Ultraframe again sponsoring the popular Champagne Reception.
Sponsorship of the G-Awards enables companies to gain market exposure via the comprehensive marketing campaign that continues even after the close of the event. The campaign consists of email marketing via key trade titles and industry-specific databases, display and online advertising, public relations, flyers and social media with a reach of tens of thousands. The success of sponsor affiliation with the G-Awards can be seen by the number of companies who have already confirmed their sponsorship. Companies do not have to spend top-end money for high-level exposure and there are options to suit every budget. Companies who are interested in being part of this year’s G-Awards campaign should move quickly – visit www.g-events.co.uk or email tony@g-events.co.uk to see how the G-Awards can put your product or company in front of major industry figures.
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