Select Partner Scheme launch
7th November 2017

ALUK has launched the Luminia Select Partner Scheme, its first ever such scheme, creating a network of like-minded fabricators who will be given exclusive access to its new Luminia premium product range for the trade and residential market, as well as extensive business development and marketing support.

The Luminia Select Partner network was official launched to a group of the company’s key customers at an event held at the Celtic Manor Hotel. This group,all put their names to the Luminia Partners pledge, before being invited to AluK’s nearby Chepstow facility the next day for a full briefing on the Luminia F82, which was first previewed earlier this yearat the FIT Show.

Speaking after the launch, managing director Russell Yates said: “All of the products in the Luminia range have been developed to target the premium sector of the market, where we know the biggest opportunities will lie in the years ahead.

“By appointing Select Partners for the products in this range, we hope to ensure that Luminia becomes established as a premium brand, whilst also preserving an element of exclusivity. This is a really exciting opportunity for the Select Partners themselves and for AluK, and we will be working together to drive really meaningful market growth.”

The AluK Luminia Select Partners are: Alpine Window and Door Systems, AluFold Direct, Arkay Windows, Capital Windows Doors and Conservatories, Climatec Windows, Complete Aluminium Systems, CWG Choices, Duration Windows, EYG, Iceni Windows, IQ Glass, Nolan, Quantum Windows, Rhino Aluminium and Whiteline,
Members will be fabricating and selling the products, but AluK will be supporting them with bespoke marketing support allied directly to the AluK brand, and with significant lead generation campaigns.

There will also be product and business development workshops, technical support both on site and at AluK’s new Chepstow Academy, and regular market intelligence briefings.

www.aluk.co.uk