‘Best FIT yet’ – GGF
30th May 2017

New GGF Chief Executive Phil Pluck said of the FIT Show: “It was an invaluable event for really getting under the skin of the industry and discovering what people and businesses are really doing and thinking. We connected with many of our Members and some were keen to express just how important the GGF is to their companies and being the voice of glass and glazing. The show proved to be a fantastic arena for promoting the benefits of being associated with the GGF.”

Birmingham NEC hosted the show for the first time and it was clear that the exhibition benefited from being larger with more stands on a bigger scale than previous years. In addition, the organisers allowed exhibitors to run their own stand parties on the first evening (Big Tuesday) of the show. The GGF used this to great effect with their 40th Anniversary Party that attracted over 80 people who seemed to enjoy the live entertainment and networking with other Members and guests.

GGF Director of Marketing and Communications James Lee added: “We enjoyed having more space this year. It allowed us to make a really strong brand statement to reflect our 40th anniversary year. The four metres high “Founders Wall”, our Members Lounge and the GGF video on our TV monitors attracted many visitors to the stand. It was good to see many Members enjoy our hospitality and it was great to engage with many non-members who were interested in joining the GGF.”

Brian Smith, GGF Director of Home Improvement and Membership said: “We were inundated with membership enquiries as our special offer of 40% off first year’s subscriptions attracted many potential new members to our stand. The good news is, the special offer continues for 40 working days after the FIT Show, so companies who couldn’t make it to our stand, can still take advantage of this once in a generation special subscription offer for new members. Overall, this was the best ever FIT Show for the GGF.”

The GGF has already booked to exhibit in 2019.

http://www.ggf.org.uk