Deceuninck rebranding continues with new window and door brochures
4th September 2012

Deceuninck rebranding process continues with the launch of three brochures in the new look identity. The consumer-focused brochures on the Zendow 3000 series, the 2500 Chamfered series and the 2800 Decorative series all use the sleek new look. Designed for fabricators and installers to use in their marketing, they’re available to order now.

Each brochure starts with an overview of the aesthetics of the relevant system. They then go on to explain the finishes and colours available and outline the technical and energy performance benefits. They conclude with an overview of Deceuninck structure and ethos. With space to overprint fabricator or installer details, the brochures are an example of the high quality marketing support that Deceuninck provides.

Deceuninck new corporate identity reflects its commitment to building a sustainable home with innovative solutions that offer timeless and elegant design, while striving to achieve the lowest possible ecological footprint.

The new identity is being introduced over time, and, in keeping with its sustainable ethos, nothing is being thrown away to make way for the new look. To date, Deceuninck has rolled out a new logo and introduced four new areas that make up the corporate brand: Windows & Doors, Outdoor Living, Cladding and Interiors. The process is expected to be complete by the end of this year, so watch this space for examples of the new look in action. First up is expected to be a brand-new consumer-focused brochure covering all three window and door systems, which is due in October. It will offer Deceuninck partners a choice of how they market the products and further add value to the Deceuninck suite of marketing materials.

www.deceuninck.co.uk