Behind the scenes
2nd October 2012

Crystal’s latest advert is raising smiles – it features the Quality Control department dressed in bee costumes! The advert is part of a wider campaign showing Crystal’s light-hearted side. But there’s a serious message behind the campaign – Crystal offers the best choice of top quality products and the best service.

Crystal’s Sales Director Matthew Burt captured the making of this new campaign in a series of behind the scenes photos. Matthew was also happy to join in on the fun by donning a party hat and streamers for his very own advert.

Matthew says: “We had a good laugh making Crystal’s new advertising campaign and everyone got into the spirit of it. The campaign features real Crystal staff and shows a fun side to the company. We’re sure everyone will enjoy our adverts, which also reinforce our USPs – the widest product range and excellent customer service. Look out for the next advert in November!”

www.crystal-direct.co.uk