Business Pilot, the digital management tool designed by installers for installers, has been shortlisted in the G21 Awards in the Best Promotional Campaign category for its Business Pilot Community campaign.
This includes tracking industry performance in real time through the Business Pilot Barometer from lead generation and conversions to the performance of different material types. The company also partnered with the FIT Show to deliver a series of training sessions, as well as hosting Covid working online workshops and training days.
“We help our customers manage their businesses better by allowing them to track each aspect of their operations from lead generation to conversions, to operations, job scheduling and financial reporting”, explained managing director Elton Boocock.
“Collectively that gives us access to a lot of data about how the industry is performing, not only our individual customers but as an industry – and in real time – something that was of value to the industry in its entirety.
“Through Work Smart and our partnership with the Fit Show, we have been able to apply that insight to a series of video and written best practice guides aimed at helping installers to maximise margin and run their businesses more effectively.”
